Introducing Coupons on Eponuda and Shoptok: A New Way to Boost Sales
May 21, 2025
We’re excited to introduce a brand-new feature designed to help our retail partners stand out, drive more traffic, and increase conversions—Coupons on Eponuda and Shoptok.
Whether you want to highlight a time-limited deal, encourage repeat purchases, or simply offer something exclusive to price-conscious shoppers, our coupon system gives you the flexibility and visibility to make it happen—at no additional cost.
Why Coupons Matter
Coupons are a proven way to increase engagement and conversion. By offering exclusive deals or targeted discounts, you can:
- Increase visibility and make your offers stand out across product listings
- Encourage faster buying decisions
- Build customer loyalty with recurring promotions
- Drive traffic directly to your site or product pages
- Track performance in real time through Business Manager
- And all of this is free to implement for our partners.
How It Works
Once a user activates a coupon, they’ll either receive an automatic discount or be able to copy a coupon code to use in your store. Coupons appear across the platform—on product pages, user profiles, brand and seller pages, and category pages. Users can view the details, copy the code, or click through to your site where the coupon is applied.
You control the offer fully: choose between percentage or fixed discounts, free delivery, or even “Buy 1, Get 1 Free” type promotions.
Coupon Types and Customization Options
Two coupon formats are supported:
- Coupon Code: User enters the code at checkout in your store
- Deal: Automatically applied—no code required
Two levels of promotion:
- Regular: Matches your existing deals
- Exclusive: Only available to Eponuda /Shoptok users
Three visibility phases:
- Hidden: Revealed only when certain actions are taken (e.g. sign-up)
- Visible: Actively shown across the site
- Used: Tracked in Business Manager for performance analysis
What You Can Customize
- Type of discount (percentage, fixed amount, free delivery, bundle deal)
- Coupon code and description
- Validity period
- Brand image or custom banner
- Targeting based on price range, product category, or specific products
- Visibility on seller and product pages
All of this is managed through a simple form inside the Business Manager, where you can also track impressions, clicks, and usage.
What’s Next
This feature is just the beginning. We’re also redesigning product pages and promotional areas to give greater visibility to offers—white tiles on gray backgrounds, promotional banners, and custom sections for sellers and brands.
Try It Now—For Free
Ready to launch your first coupon? Log into Business Manager and create your first offer today. If you need help, our sales team is here to guide you every step of the way.
This is your chance to boost visibility, attract new shoppers, and drive more conversions—at no added cost.
Let’s make your next promotion unmissable.
